United Healthcare/Golden Rule Changes to Coverage Effective Dates, Starting September 1, 2010

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United Healthcare/Golden Rule Changes to Coverage Effective Dates, Starting September 1, 2010

Golden Rule announced the following changes to the health care coverage.

Beginning with applications received on September 1, 2010, Golden Rule will make the following changes regarding coverage effective dates:
• Coverage effective dates for Golden Rule renewable health plans will be the later of 30 days after an application is received or the date requested by the customer (but no greater than 60 days).
• Also, the 14-day waiting period for illness following the effective date of coverage will be eliminated. There will no longer be separate effective dates for injury and illness! Now your clients can receive full benefits for injury or illness immediately starting on their effective date.
This change does not impact current Golden Rule customers whose health plans are already in force or applications received prior to September 1st; nor does it have any impact on effective dates for Golden Rule Short Term or Dental plans.

We thank you for your continued business, and we look forward to working with you to meet the changes and opportunities of our new industry environment.
Thank you,
Golden Rule Insurance Company

We will continue to keep you informed with any changes in the insurance industry.

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